Brand Copy Audit

Validate social media copy against Samsung brand guidelines — Technical Cleanliness · Structural Integrity · Brand Compliance · Accessibility

SELECT CHANNEL

INSTAGRAM RULES

Post copy: max 2,200 chars; Alt text: max 150 chars (max)
Include key messaging in first 35 chars; post & Reels truncate at 60 chars; first 125 chars should include core message, keywords and CTA
No clickable URLs in captions — use 'Learn more: samsung.com' with line break before CTA URL; Stories Link sticker uses smsng.co vanity link
Hashtag order: #ContentPillar #Event #SubjectMatter #Campaign #ProductName #BrandSubject #Brand — use consistent capitalisation
3–6 hashtags; place at bottom of caption or first comment; use location tags where applicable
Alt text: combine [product name + description + keywords] e.g. 'Close-up of Samsung Galaxy Z Fold7 in blue, partially folded, showing sleek hinge and ultra-thin design'

COPY TO AUDIT

Truncates at 60 chars0 / 2,200